Update on our Strategic Initiatives

By Ed Claassen, Board President

Your Board and Management Team invested a significant amount of time in 2014 developing a set of strategic initiatives that we believe are vital in shaping the future of our business and furthering our mission. We formed a Strategic Planning Steering Committee consisting of 3 Board members and 3 Management Team members to guide the implementation of these initiatives.

On January 18th, that committee invited the entire Board and Management Team to meet, review our progress and make any adjustments needed. Together we developed “report cards” on each of the initiatives. We agreed that all of them continue to be important.

Not surprisingly, the initiative with greatest importance continues to be solving our space and parking constraints. Everyone felt that good progress had been made, and that we need to press forward until this initiative achieves some major improvements.

Significant results have been achieved on our food production and customer education initiatives. Of particular note is the development of a real social media impact and the acquisition of an “on-campus” food production facility that will double our capacity to produce healthy prepared foods.

Finally our initiative to catalyze local understanding and interest in the cooperative movement was able to make some vital connections and begin to foster some valuable partnerships.

More Co-op News

December Change for Good: Jackson County Fuel Committee

If you’ve lived through even one Rogue Valley winter, you know the cold settles in quickly. The frosty mornings, the long dark evenings, the kind of chill that lingers no matter how many layers you put on - winter can be tough. And while many of us can manage with the help of heaters, woodstoves, and warm homes, thousands of families in our community struggle to access the heat they need to stay safe and comfortable. That’s where the Jackson County Fuel Committee (JCFC) comes in!

Celebrating Indigenous Food and Traditions

Each October, when so many across the country celebrate Indigenous Peoples' Day, the Ashland Food Co-op pauses to reflect on the land we call home, the people who've cared for it, and how food and connections to the land can help us return that inheritance in a positive way.

Meet our August Change for Good Partner - Ashland Schools Foundation

August's Change for Good partner is a perfect fit for this month as our kids head back to school. Ashland Schools Foundation (ASF) is a nonprofit dedicated to supporting quality education in Ashland's public schools. You may have run in the Monster Dash or noticed the "Perk Up for Students" sign at our local coffeeshops - these are just some of the (fun and delicious) ways you are already supporting ASF.

Welcome to the Board!

We are happy to welcome two new Directors, Evan Archerd and Elizabeth Walsh, to the Board! And we're thrilled to have Joanna Wnorowski Pecoraro continuing to serve!

Bee the Change: Supporting Pollinators, Art, and Education with Bee Girl

Here at Ashland Food Co-op, we’re buzzing with excitement about our July Change for Good partner: Bee Girl / Bee Regenerative! This local nonprofit is doing some bee-autiful work to protect pollinators, restore habitats, and teach the next generation how to care for the tiny creatures that keep our food systems thriving.

Bee Girl + Bee Regenerative: More Than Just a Name

May Change for Good: Food & Friends

Each May, Ashland Food Co-op highlights a local nonprofit doing vital work in our community—and this month, we're proud to feature Food & Friends, the only Meals on Wheels program serving Jackson and Josephine Counties.

February Change for Good: BASE Southern Oregon

This February, Ashland Food Co-op is proud to support BASE Southern Oregon as our Change for Good partner! BASE (Black Alliance & Social Empowerment) is a nonprofit dedicated to uplifting and empowering Black residents in Southern Oregon through events, resources, and advocacy.

Your donations at the register all month long will help BASE continue their impactful work, and there are plenty of ways to get involved! Here’s what’s coming up: