Welcome to the Board!
We are happy to welcome two new Directors, Evan Archerd and Elizabeth Walsh, to the Board! And we're thrilled to have Joanna Wnorowski Pecoraro continuing to serve!
Evan Archerd has been a local business owner and builder in Ashland and Talent for nearly forty years. He has always believed that “Building Responsibly Creates Great Communities.” The first step in all of his building projects has been to consider the unique physical and environmental features of the site before any planning or construction could begin. In addition, his company built one of the first affordable housing projects in the City of Ashland and he remains committed to creating affordable housing in the Rogue Valley.
Evan attended the University of California at Santa Cruz and Southern Oregon University, where he later served on the SOU Alumni Association Board of Directors. He is also a past president of the Rotary Club of Ashland Lithia Springs. Evan was a member of the Board of Directors for the Ashland Community Land Trust, and he chaired numerous local homeowner associations. He is a Licensed Real Estate Broker and Certified General Appraiser in Oregon and also has years of licensing experience as a general Contractor.
Elizabeth Walsh brings over 15 years of strategic leadership experience in natural foods retail, customer insights, and data analytics. She previously worked for Whole Foods Market, where she held a variety of roles. She led marketing for the Pacific Northwest region and managed HR for 25 locations, with over 7,500 staff, gaining deep insight into natural food operations and community engagement. Her strength lies in turning data into strategies that grow organizations and foster connection.
Now living in Ashland, Elizabeth is passionate about strengthening the co-op’s impact and long-term resilience. She served as Board President of the Bellevue Farmers Market and supported B Corp certification efforts for a Canadian brand management company. With a B.A. in Political Science and an M.S. in Data Science, she blends analytical thinking with a systems-based approach to help the Co-op thrive while staying rooted in cooperative values.
Joanna Wnorowski Pecoraro first walked through our doors in 1980, when we were still on Third Street — we even had a table with a wood stove where folks could gather and hang out.” These are great memories and it's been an honor to serve on our Board for the past three years. I love our Ashland Food Co-op and supporting our traditions going forward in a new time. I've felt great pride in serving as President and supporting the mission of our Co-op.
My experience with co-ops and boards goes back decades. In 1977 I was instrumental in the formation of a food buying club in Silverton & Mt. Angel area of Oregon in 1977, when our local co-op shut down. The value of having healthy, organic food available for the community is a priority for me. I have five decades of practice in nutrition, food preservation, gardening and study of integrated health. I am connected to various farmers and growers in our region.
More Co-op News
Welcome to the Board!
We are happy to welcome two new Directors, Evan Archerd and Elizabeth Walsh, to the Board! And we're thrilled to have Joanna Wnorowski Pecoraro continuing to serve!
July Change for Good Partner: White Oak Farm
This month, we’re proud to support White Oak Farm, an inspiring organization that blends sustainable farming, environmental education, and community nourishment—right here in Southern Oregon.
Bee the Change: Supporting Pollinators, Art, and Education with Bee Girl
Here at Ashland Food Co-op, we’re buzzing with excitement about our July Change for Good partner: Bee Girl / Bee Regenerative! This local nonprofit is doing some bee-autiful work to protect pollinators, restore habitats, and teach the next generation how to care for the tiny creatures that keep our food systems thriving.
Bee Girl + Bee Regenerative: More Than Just a Name
May Change for Good: Food & Friends
Each May, Ashland Food Co-op highlights a local nonprofit doing vital work in our community—and this month, we're proud to feature Food & Friends, the only Meals on Wheels program serving Jackson and Josephine Counties.
April Change for Good: ScienceWorks
ScienceWorks: Growing Sustainably, Connecting Community
March Change for Good: Parker House Project
Homelessness remains a serious issue in Southern Oregon, and women—especially single women and mothers with children—face unique challenges when seeking shelter and stability. That’s where Parker House Project comes in.
February Change for Good: BASE Southern Oregon
This February, Ashland Food Co-op is proud to support BASE Southern Oregon as our Change for Good partner! BASE (Black Alliance & Social Empowerment) is a nonprofit dedicated to uplifting and empowering Black residents in Southern Oregon through events, resources, and advocacy.
Your donations at the register all month long will help BASE continue their impactful work, and there are plenty of ways to get involved! Here’s what’s coming up:
January’s Change for Good Partner – Community Works
At Ashland Food Co-op, we’re thrilled to kick off the new year by supporting Community Works, our January Change for Good partner. This incredible organization is dedicated to empowering individuals affected by domestic and sexual violence through crisis support, safe housing, and community outreach. Community Works provides services that are free, confidential, and open to all genders, ensuring that no one faces these challenges alone.
Here’s how Community Works is making a difference and how you can get involved:
Ashland Food Co-op's December Change for Good Partner: Rogue Action Center
This December, Ashland Food Co-op is proud to partner with Rogue Action Center (RAC) as part of their Change for Good initiative. RAC is dedicated to cultivating organizing power and leadership to create a more just and thriving Southern Oregon. Their mission focuses on building community power for Housing Justice, Racial Justice, and Queer & Trans Liberation. They achieve this through a combination of base building, youth-centered leadership development, coalition building, and advocacy campaigns aimed at transforming societal rules.
Our November Change for Good Partner: SOESD Indian Education Fund
Each month, the Ashland Food Co-op partners with a local nonprofit through our Change for Good program. This November, we are proud to feature the important work of the Southern Oregon Indian Education Department (SOESD) Indian Education Fund.
The Change for Good program allows our shoppers to round up their total at the register, with the extra change going to support a different local nonprofit each month. The funds collected make a meaningful difference for these organizations and the communities they serve.
Save on Field Day Items and Support Native Foodways
This November, get ready for gatherings with friends and family with big savings on all Field Day products at your co-op. Save on more than 270 Field Day items — from maple syrup to wild-caught tuna to paper towels — from Oct. 30 through Dec. 3. Field Day is our value brand that offers high-quality, delicious food and household products at more affordable prices every day through Co+op Basics, making this savings event even more spectacular. Our lowest prices will be even lower!
Indigenous Peoples’ Day: Honoring Native Heritage
Indigenous Peoples' Day is a holiday that celebrates and honors Native American peoples and commemorates their histories and cultures. It's observed on the second Monday in October, coinciding with the federal holiday of Columbus Day in the United States.
Celebrating Hispanic and Latinx Heritage
September 15th marks the beginning of Hispanic Heritage Month, a time to recognize and celebrate the contributions, diverse cultures, and rich histories of Americans with ancestry from Spain, Mexico, the Caribbean, and Central and South America.
September Change for Good Partner: Friends of Cascade-Siskiyou National Monument
At Ashland Food Co-op, our commitment to community and sustainability is at the heart of everything we do. This September, we’re proud to shine a spotlight on our Change for Good partner, Friends of Cascade-Siskiyou National Monument (Friends of CSNM). This dedicated organization works tirelessly to protect, restore, and conserve the natural beauty of the Cascade-Siskiyou National Monument through service, advocacy, and education.
Stewardship in Action: Restoring Riparian Areas
August Change for Good Partner: Rogue River Watershed Council
At Ashland Food Co-op, we are dedicated to fostering a vibrant and sustainable community. Each month, our Change for Good program partners with a local organization to support their mission and amplify their impact. For August, we are thrilled to announce our partnership with the Rogue River Watershed Council (RRWC).
Who is the Rogue River Watershed Council?