Welcome to the Board!
We are happy to welcome two new Directors, Evan Archerd and Elizabeth Walsh, to the Board! And we're thrilled to have Joanna Wnorowski Pecoraro continuing to serve!
Evan Archerd has been a local business owner and builder in Ashland and Talent for nearly forty years. He has always believed that “Building Responsibly Creates Great Communities.” The first step in all of his building projects has been to consider the unique physical and environmental features of the site before any planning or construction could begin. In addition, his company built one of the first affordable housing projects in the City of Ashland and he remains committed to creating affordable housing in the Rogue Valley.
Evan attended the University of California at Santa Cruz and Southern Oregon University, where he later served on the SOU Alumni Association Board of Directors. He is also a past president of the Rotary Club of Ashland Lithia Springs. Evan was a member of the Board of Directors for the Ashland Community Land Trust, and he chaired numerous local homeowner associations. He is a Licensed Real Estate Broker and Certified General Appraiser in Oregon and also has years of licensing experience as a general Contractor.
Elizabeth Walsh brings over 15 years of strategic leadership experience in natural foods retail, customer insights, and data analytics. She previously worked for Whole Foods Market, where she held a variety of roles. She led marketing for the Pacific Northwest region and managed HR for 25 locations, with over 7,500 staff, gaining deep insight into natural food operations and community engagement. Her strength lies in turning data into strategies that grow organizations and foster connection.
Now living in Ashland, Elizabeth is passionate about strengthening the co-op’s impact and long-term resilience. She served as Board President of the Bellevue Farmers Market and supported B Corp certification efforts for a Canadian brand management company. With a B.A. in Political Science and an M.S. in Data Science, she blends analytical thinking with a systems-based approach to help the Co-op thrive while staying rooted in cooperative values.
Joanna Wnorowski Pecoraro first walked through our doors in 1980, when we were still on Third Street — we even had a table with a wood stove where folks could gather and hang out.” These are great memories and it's been an honor to serve on our Board for the past three years. I love our Ashland Food Co-op and supporting our traditions going forward in a new time. I've felt great pride in serving as President and supporting the mission of our Co-op.
My experience with co-ops and boards goes back decades. In 1977 I was instrumental in the formation of a food buying club in Silverton & Mt. Angel area of Oregon in 1977, when our local co-op shut down. The value of having healthy, organic food available for the community is a priority for me. I have five decades of practice in nutrition, food preservation, gardening and study of integrated health. I am connected to various farmers and growers in our region.
More Co-op News
May Day Community Block Party
Photography by Chelsea Whitney Art
On May 1st, several Southern Oregon businesses came together for a block party to provide a space to gather as a community after a rough spell due to the pandemic and fires. The May Day Block Party was hosted on Main St in Phoenix, where the scent of food trucks mingled with artisan goods such as local cheeses, locally farmed flowers, and even fresh-baked pastries.
May Change for Good Recipient: Rogue Valley Farm to School
May's Change for Good Recipient is
Rogue Valley Farm to School educates children about our food system through hands-on farm and garden programs, and by increasing local foods in school meals.
April Change for Good Recipient: Pollinator Project Rogue Valley
April's Change for Good Recipient is
A Visit with Rolling Hills
Visit Rolling Hills Farm and learn more about owner Dave Belzberg, who the Ashland Food Co-op is so honored to partner with for more than thirty five years.
A Visit with Magnolia Farms
Visit Magnolia Farms and learn more about owner Elissa Thau, who the Ashland Food Co-op is so honored to partner with for more than twenty years.
A Visit with Emerald Hills
Visit the Emerald Hills Ranch and learn more about this fourth generation ranching family that the Ashland Food Co-op is so proud to partner with for more than twenty years.
A Conversation with Katie Falkenberg, Photographer and Filmmaker
Katie Falkenberg's photography and filmmaking has taken her all over the world, and lucky for us - she's been calling the Rogue Valley home for a couple years now. Exquisitely and harmoniously capturing the world around her, she is documenting not only through the lens but also through her peaceful and loving spirit. Katie reached out to us in hopes of collaborating after falling in love with the co-op soon after moving here.
March Change for Good Recipient: North Mountain Park Nature Center
March's Change for Good Recipient is
North Mountain Park Nature Center,
a division of Ashland Parks and Recreation, that encompasses demonstration gardens, a nature playground, and approximately 14 acres of Natural Area that is managed for wildlife preservation and public education.
February Change for Good Recipient: Ashland High Arts Advocates
January Change for Good Recipient: Rogue Valley Mentoring
Since 2005, Rogue Valley Mentoring (formerly the Rose Circle Mentoring Network) has trained over 500 adults who have mentored over 2,000 youth in our valley; letting young people know that they are not alone. A caring and compassionate ear shows them that they matter, and they they are experts of their own experience.
Coronavirus Preparedness at the Co-op
Update as of March 15th, 2022: Oregon Health Authority no longer requires face coverings to be worn in all public indoor settings.
Shopping Safely & Efficiently
As coronavirus cases increase in Jackson County, the Co-op is taking extra precautions to protect shoppers and employees.
To ensure social distancing in the store, the number of persons allowed in the store at once has been reduced to 50% capacity. Understandably, this may lead to a short wait outside of the store, but please be assured the line moves quickly.
In order to keep the wait as short as possible, here are a few steps you can take to help out:
10 Ways to Shine Your Light in Dark Times
By Allan Weisbard L.C.S.W.
Since 1963, autumn has been a difficult time for me. Two months shy of my 13th birthday I lost my younger brother to cancer, then shortly afterwards, President Kennedy was assassinated.
Masks Required for All In-Store Shoppers
To protect the health of Co-op staff and shoppers, all shoppers and other visitors on Ashland Food Co-op property must wear face coverings over mouth and nose except when dining in an approved area. As of November 11, 2020, face shields will not be permitted unless worn with a mask.